During World Creativity and Innovation Day, April 21 (WCID) and Week April 15 – 21 (WCIW) individuals, families, teams, leaders, nations, organizations, students, and communities are
- acknowledged
- informed
- inspired
- encouraged
to use their creativity – to be open to and generate new ideas, to be open to and make new decisions and to be open to and take new actions – that make the world a better place and to make their place in the world better too.
In 2017, the United Nations included World Creativity and Innovation Day, April 21 as a Day of Observance to encourage people to use creativity in problem-solving to approach solving the 2030 Sustainable Development Goals.
